March 2012
18 posts
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#Transmedia Space: Platform-agnostic video is... →
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Does Reading Comics On a Mobile Phone Break The... →
It doesn’t break it, it evolves it.
Brain scans are revealing what happens in our... →
lore.com
Brain scans are revealing what happens in our heads when we read a detailed description, an evocative metaphor or an emotional exchange between characters. Stories, this research is showing, stimulate the brain and even change how we a…
The neuroscience of storytelling http://flpbd.it/RsbLN
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How One Response to a Reddit Query Became a Big... →
This is awesome.
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BioWare Changing Mass Effect 3 Ending →
Only in an engaged, participatory landscape would this happen. I bet fans of The Sopranos and Seinfeld we they could have done the same.
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8 Reasons to Choose a Startup Over a Corporate Job →
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Great things are not accomplished by those who yield to trends and fads and...
– Jack Kerouac
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You Don't Need a New Idea to Start a Business →
Orion Jones on March 9, 2012, 4:12 PM, bigthink.com
What’s the Latest Development? Serial entrepreneur Gurbaksh Chahal knows how to start a business and says having a new idea is not essential to a new company’s success. After dropping out of school, Chahal worked to build…
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Pitching: The First 8 Words →
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25 Questions To Ask When You’re Stuck
Here’s a list of 25 Questions to ask when you’re stuck, via the Accidental Creative blog.
Is an assumption in the way?
What is the worst-case scenario?
Could I do the opposite?
How can I thrill the end user?
What am I afraid of?
Do I understand why?
Where else has something similar been done?
What is expected and why?
Who has something to lose?
Who is the enemy and how do...
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#Transmedia Book Excerpt 3 - Star Wars Is Our Low...
Over the next couple of weeks, I’ll be pulling select excerpts from our upcoming Macro-Narrative Transmedia practice guide, The Great Narrative Expansion. This particular excerpt, “Star Wars Is Our Low Bar” piggybacks off the last excerpt and highlights another of the reasons we decided to publish the book. Enjoy.
Star Wars is our low bar.
Again, the main reason we began developing our own...